The Walt Disney Company has pledged $5 million to support nonprofit
organizations that advance social justice, beginning with a $2 million
donation to the NAACP to further their longstanding work promoting
social justice by eliminating disparities and racial discrimination
through their advocacy and education programs.
“The killing of George Floyd has forced our nation to once again
confront the long history of injustice that black people in America have
suffered, and it is critical that we stand together, speak out and do
everything in our power to ensure that acts of racism and violence are
never tolerated,” said Bob Chapek, Chief Executive Officer, The Walt
Disney Company. “This $5 million pledge will continue to support the
efforts of nonprofit organizations such as the NAACP that have worked
tirelessly to ensure equality and justice.”
Today’s pledge is part of Disney’s ongoing commitment to support
organizations that advance social justice. For many years, Disney has
worked closely with groups that advocate for and empower communities of
color, including the NAACP, whose mission is to ensure a society in
which all individuals have equal rights without discrimination based on
race. The Company has also previously provided millions of dollars in
grants to help students from underrepresented groups make the dream of
higher education a reality, including $2.5 million to the United Negro
College Fund.
In addition, through the Disney Employee Matching Gifts program,
employees are able to increase their impact in their communities by
donating to eligible organizations, with the Company matching those
gifts.
Disney has used its creative resources and platforms to address
issues of race and inequality. On Tuesday night, the Company aired a
slate of special programming on a number of its TV networks to encourage
a discussion of racism and oppression in America. The programming
included an ABC News primetime special, “America in Pain: What Comes
Next?,” that examined the protests and outrage across the country in
response to the killing of Mr. Floyd. The special was preceded by the
re-airing of two monumental and timely episodes of black-ish:
“Hope,” which explores the issue of police brutality and flaws in the
judicial system, and “Juneteenth,” which examines the lack of accurate
representation of African Americans in our nation’s history.
For more information about the important work of the NAACP, click here.
source: https://thewaltdisneycompany.com
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